we enable brands to listen like they've always wanted, and generation teen to shape brands they know best.
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→We partnered with [cafeteria] to validate category expansion ideas through the lens of a younger, influence-driving consumer—one who not only sets trends but shapes household purchases.
The Roller Rabbit brand tables delivered fast, directional insights that helped us pressure-test assumptions and move quickly.
The clarity we gained shaped both our in-store and social strategies—saving us time, tightening decisions, and avoiding costly missteps in product development and merch.
Carolyn Phillips // CMO
[cafeteria] helped us identify beauty packaging that users really want.
This saved us money in choosing the proper tooling, probably ~$35k/product. We got actionable insights from over 250 users in 2 weeks. This was real R&D validation for us.
pre-launch beauty // investor & board member
Teens Want Baggy Jeans and Levi’s
Cafeteria’s “Next Gen Spenders Report” sheds light on the denim fits and brands capturing young consumers’ attention.
2025-05-09 // SJ Denim
Ask questions. Get answers.
Make decisions.
tables → ask users questions around your goals & key metrics
albums → deliver real-time responses and curated insights
tables
→ 00
time per table
→ 0m0s
insights
→ 00
solutions →
Before it's a trend, it's on [cafeteria].
Okay, so what are they talking about now?
trendspotter
user → 784 is a trend-spotter. She has consistently surfaced early trends that later gained traction.
female / 18 / denver, co
→ Lululemon, Aerie, Chick-Fil-A, Altar'd State, American Eagle, Nike, Hollister, White Fox
tagged in featured users
“My go-to Starbucks drink order is a tall mango dragon fruit refresher. I know that it's simple, and I get it in the summer and in the winter because I just love the flavor. Oh, and I get it with water instead of lemonade. I don't like the lemonade with it. It's too sweet.”
“Hailey Bieber just always looks so clean, and I aspire to look like I just showered every time I go out.”
“I discover new music mostly from TikTok. Yeah, TikTok definitely influences new music, especially the older songs, which is shocking. But like, older songs that my mom or my grandparents used to listen to will come back around on TikTok and it'll introduce me to the older music.”
“Sephora has really good like high-end also Saks Fifth Avenue has a really good selection but those are all really fancy.”
“Um, Hannah Sophia Kim, she's like known for her eyelashes, and she does these special extension ones. And I've never used fake eyelashes, but she really is selling it for me because she makes videos of how easy it is in real time. And they look so good always at the end, so I'm excited to try them.”
“I love Lululemon because of how weightless and breathable it is. Alo is great, it's just very chic. I love the logo, I guess. And then third would be Nike just because of how... I don't know, it's just a sportswear brand, it's like classic.”